The prop firm's main storefront
The NEOMAAA Funded website
The main site of the prop firm. The first place a trader hears about the company, and the way into a challenge, the dashboard and the payout terms.
- Web design
- UX/UI
- Design system
What it is
The prop firm itself, and the base of the whole ecosystem. Everything else grew around it: brokerage, education, media, events.
The site is the first place a trader hears about the company at all. From here they go to a challenge, to the dashboard and to the payout terms, and here they decide whether to put money in.
The whole site on one sheet
This is the site in full: the home page, the challenges, the terms, everything around trading and all the utility pages.
Built from a single set of blocks. With this many screens you cannot draw each one separately: the pages drift apart long before the work is done.
The components it is built from
And this is the set the site rests on: buttons and their states, fields, tables, cards, tabs, modals, icons.
One source of truth. A change to a component travels to every screen at once, instead of being carried by hand from one page to the next.
The home page
One page carries everything: the products, the calculator, the comparison with competitors, news, social.
A long page that has to be read in one pass. The blocks follow the order of a trader's questions: what is this, what does it cost for me, why are you better than the rest.
The affiliate programme
A separate page for the affiliate programme: how the reward works, what each tier pays, and how many people you need to bring to reach it. A contact form at the bottom.
One of the earliest versions of the site. The visual language changed later, and this page shows where it started.
Events and webinars
A list of events, online and offline, filtered by state: upcoming, registered, visited, past. A separate webinar page with a countdown and registration.
One webinar often ran twice, in Spanish and in English. Each person got their own link, and the decks were made per language too. That is why the event page carries a language choice, since a single sign-up button will not do.
The calculator
There was no brief for the calculator. As on the brokerage, I took other people's apart: which ones were laid out well, what gets calculated and in what order, which fields a person actually fills in. Out of that came the version that runs on the site today.
The site is being redesigned right now. It is being rebuilt for current trends and tuned for language models, which also assemble it. On the right is the calculator from that work. It is the only screen from the new design shown here.
The version live on the site
The version from the redesign
Buying a challenge
What happens once the product is chosen in the calculator: contact details, phone verification by code, and a final checkout with a promo code, the order contents and the total.
Three steps, with the step counter visible on every screen. The order sits alongside the whole way: platform, balance, drawdowns, target, split. You can see what you are paying for at any moment.
